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Property investment in Naples, Italy

2026 Market Data & Investment Analysis

Gross Yield

7.2%

Annual rent / price

Median Home Price

€200,000

As of 2026-Q1

Median Monthly Rent

€1,200

Per month

Population

908,884

-0.5% / yr (5y avg)

Estimates based on median market data. Actual returns depend on your specific property. Source: Immobiliare.it / ISTAT / Agenzia delle Entrate (OMI), 2026-Q1.

Calculate your rental yield in Naples

Pre-filled with Naples's median values. Adjust to match your specific property.

Property Details

Total acquisition cost before taxes

HOA, insurance, property management

%

% of time the property is empty

%

% of purchase price (e.g. 2% = 2)

% of price

Rule of thumb: 1% of purchase price/yr

Results

Gross Rental Yield

7.20%

Net Rental Yield

4.64%

Cap Rate

4.64%

Monthly Cash Flow

€773.33

Annual Cash Flow

€9,280.00

> 6% — Excellent4–6% — Good< 4% — Low

Naples rental market at a glance

Median Home Price — 5-Year Trend

2020
€2,050
2021
€2,150
2022
€2,280
2023
€2,380
2024
€2,450
2025
€2,500

Median Monthly Rent — 5-Year Trend

2020
€12
2021
€13
2022
€13
2023
€14
2024
€14
2025
€15

Naples offers some of Italy's most attractive risk-adjusted yields — 7%+ gross — backed by a large student population, growing tourism, and property prices that remain among the lowest of any major southern European city.

Naples offers significantly above-average rental yields of 7.2%, making it an attractive market for income-focused investors.

Declining population of 0.5% per year may pose risks to long-term rental demand. Investors should focus on established neighborhoods with stable tenant bases.

The vacancy rate of 5.8% is healthy, indicating strong rental demand and limited downtime between tenants.

What type of investment market is Naples?

Cash Flow Market

Naples is a cash flow-focused market where high rental yields can generate strong monthly income. Lower population growth means price appreciation may be limited, making this primarily an income play.

Strengths

  • High gross yield of 7.2% supports strong monthly cash flow
  • Lower entry prices relative to rents reduce upfront capital needed
  • Income-driven returns are less dependent on market timing

! Risks

  • Limited price appreciation potential reduces total return
  • Declining population may increase vacancy risk over time

Key Metrics

Gross Yield7.2%
Median Home Price€200,000
Median Monthly Rent€1,200
Population Growth-0.5% / yr
Vacancy Rate5.8%

How does Naples compare to nearby cities?

Naples vs Salerno: 0.3 percentage point difference in gross yield.

CityMedian PriceMedian RentGross YieldPop. Growth
Salerno€152,000€8806.95%+0.2%
Rome€295,000€1,5366.25%+0.5%
Bari€144,000€8647.2%+0.3%

Common questions about investing in Naples

Is rental investing profitable in Naples?
Yes, Naples offers a gross rental yield of 7.2%, which is above the national average of around 5–6%. With a median home price of €200,000 and median monthly rent of €1,200, the numbers support profitable rental investing — though your specific results depend on financing terms, expenses, and property management.
What is the average rental yield in Naples?
The average gross rental yield in Naples is approximately 7.2%, based on a median home price of €200,000 and median monthly rent of €1,200 (as of 2026-Q1). Net yield, which accounts for vacancy, expenses, and maintenance, is typically 2–3 percentage points lower.
How does Naples compare to Salerno for investors?
Naples has a gross yield of 7.2% compared to 6.95% in Salerno, a difference of 0.3 percentage points. Naples offers higher current income potential, making it more attractive for cash flow-focused investors.

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